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Every business is distinct, has a different audience, and pursues its own mission. We take the time understand your business and work with you to craft a targeted, results-driven marketing campaign. We work side-by-side with you to ensure you fully grasp the tactics so you never have to wonder about the campaign details or if its successful.
Our marketing campaigns have helped other business owners realize double- and triple-digit growth. How would that kind of growth benefit your business?
If you have products or services to sell, you need a marketing plan to help you define who your target customers are, where to find those customers, and how to get more of those customers to your website or your physical location. Every good marketing plan starts with a marketing plan.
With that marketing plan in hand, you'll be ready to hit the ground running. Don't have anyone internally working on marketing? No problem. We can tackle all of your marketing needs, monitor performance of the plan, and adjust the plan along the way to ensure optimal performance.
You or your marketing agency have been running a marketing campaign for awhile. It seems like it's working, but you're not 100% sure. That's where we could help by offering a fresh pair of eyes, looking over the results to see if the campaign is performing as well as it could be.
Working with a marketing agency today? Not sure what they're doing? Not sure if what they're doing is even effective? We can serve as your outside, objective third party to make sure you understand what you are paying for, what you are receiving, and what results you are realizing.
Your website is your online billboard, advertising your products and services. Your website should be search-engine friendly AND user-friendly because if it isn't, you're missing out on new business. We can assess your website and provide recommendations for improvement.
Print media still has a role to play in a comprehensive marketing campaign. Think business cards, sales brochures, and mailers. We can cover the full spectrum of print needs, from design to mailing to writing and more. Not even sure what print materials you need? That's OK. We'll help you make those decisions, too.
Your branding, graphic design, colors, and style all need to bolster your mission and message. If you've started a new business, acquired a business, merged with another business, or changed the name of your business, it's time to take a fresh look at your branding.
What's your favorite movie? Everyone has one, maybe even two or three. That's the power of video. Compelling video tells your story in a way that makes potential customers remember. We can help you craft compelling video that will tell your story in a way potential customers won't forget.
Podcasts continue to be a popular way to reach people, and for the right businesses, it can be the perfect way to position you as an expert in your industry. If you want to start your own podcast, we will work with you to produce it. We can also seek out opportunities to have you serve as a guest on other podcasts.
Social media remains a valuable asset in promoting your business, establishing you and your company as an authority, building relationships, and garnering trust. At your direction, we can manage your social media channels and create content that promotes engagement with your followers.
If you have a product or service for consumers, online influencers can help you build credibility, trust, and authority faster than you may be able to do on your own. We'll help you connect with bloggers, podcasters, YouTubers, and those with a large, online presence.
Paid search, also known as PPC or pay-per click advertising, is a tactic you can use to advertise your business on search engines and social media channels. We’ll work with you to determine the best opportunities to advertise and manage your spend to ensure a solid return on investment.
Search engine optimization, also known as SEO, is a tactic by which you can increase traffic to your website from search engines like Google. We'll audit and then optimize your website to ensure that it is SEO friendly, capturing more free search engine traffic than it is today.
Affiliate marketing, or performance marketing, might be a fit to help you generate more leads and sales. We can help you set up an affiliate program or help you get your affiliate program out to the thousands of publishers in our network who have a large, online presence.
DIY Marketing provides resources for small businesses and solopreneurs who want to try “do-it-yourself marketing” AND “do-it-with-you” consulting services for those who want to level up.
Call us today at (717) 693-7074 to discuss your goals.
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